Humera Malik, Principal Consultant with Quexor Group, to Lead Roundtable Session on Customer Loyalty at TM Forum Management World

Toronto, Canada; Dublin, Ireland, May 18, 2012 – Quexor, a leading provider of strategy, business consulting and marketing services to telecom and technology companies, announced today that Humera Malik, Co-Founder and Principal Consultant, will be leading a round table debate at TM Forum’s Management World 2012, which is being held at the Dublin Conference Centre on Thursday, May 24.

The session will be taking place from 11:40am – 12:40pm., and is titled Is There Such a Thing as Loyalty Anymore? It will be focused on the concept of customer loyalty – can it be measured, can it be increased, and does it even exist in today’s market? The panellists include representatives from Sprint, Redknee, Mobinets, and TEOCO.

Service providers are finding it necessary to become more attuned to the needs of their customers through differentiated services, devices, prices, promotions and loyalty programs as they strive to reduce churn by delivering the all-mighty ‘better customer experience’. So can operators really increase customer loyalty – or are subscribers just waiting to jump on the next best deal?

If you are attending Management World and would like to schedule a meeting with Humera, please contact marketing@quexor.com.

About Quexor Group

Quexor Group is headquartered in Toronto, Canada. We provide strategic consulting and marketing services to telecom and technology companies globally. Members of Quexor’s team sit on the boards of leading industry associations that are shaping today’s technologies. We keep our finger on the pulse of the market to help our clients stay connected and informed. We bring deep industry knowledge and years of hands-on experience to every engagement.

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